This post was going to be how companies are going all Green on us in their marketing. [ not that its bad ] Just that they are following a trend. Do they really care? BUT, I found this picture [ which is funny ] and I lost my thought.

Be Well,

Once again the world tunes in to see the “best of the best” of commercials for the super bowl. Oh yeah, there was a football game too. Anyway, I thought overall the commercials were not that great. Most tried to be funny and failed. Nothing really moved me. Out of all the commercials only one stood out to me. It was the Coke spot with Charlie Brown finally winning. I’m not sure, but I may be the only person on the planet that noticed that Charlie Brown was in the commercial. Everything that I have read and heard this morning, has people thinking it was that stewie whatever his name is, guy that ended up with the ball, he didn’t Charlie, finally won. Oh did you catch the little girl that looked like Lucy, holding the football? I thought that was clever. Well that is my take on the ads for the super bowl.

Here is the Top Ten list from the people that voted for the USA TODAY AD METER.

1. Budweiser Dalmatian trains Clydesdale to make beer wagon team.
2. FedEx FedEx beats giant carrier pigeons.
3. Bridgestone Critters scream with squirrel missed by car.
4. Doritos Giant rat goes for guy’s bag of chips.
5. Bud Light Fire-breather heats up romantic dinner.
6. Bud Light Men sneak beer into wine-and-cheese party.
7. Coca-Cola Cartoon-character parade balloons go after Coke Classic.
8. Diet Pepsi Max Star-studded cast stops dozing.
9. Planters Scent of nuts makes homely woman alluring.
10. (tie) Tide to Go Shirt stain is louder than a job candidate.
    SoBe Life Water Lizards dance with model Naomi Campbell.

Maybe, next year will be more creative.
Take Care, Jamie

For the past two weeks my brain has been on Information Overload. I have been researching the Web 2.0 and How I can use it for some projects that I have in the works. User content is king. The way everything is going, is basically people want content when THEY want it. Just look at TIVO. I think the future of the web will change the way we get ALL of our daily content. No more TV, Newspapers, Magazines. Sure, we will still have these mediums but Web 2.o will dominate.

Just look at the explosion that myspace has taken. Even YouTube. All of this is User Content. Users supply the content, other users rate that content and all of this gets feed through our RSS readers. Constant updates on anything you want. Instant gratification.

All of this at first made my eyes glaze over and just roll back into my head. Then I was reading about how this company put a spoof video on youtube, Users started tagging and Pinging this video and within 12 HOURS this company that had just released there site on the web earlier that day was now ranking the #1 Spot in Google. POWERFUL.

I want this. So, I have crammed my big ol head with everything that I can on Web 2.0.
If I could just find a funnel and jab into my head that might help.

takecare,

Jamie